Search Console reports use terms that look obvious and are not. An impression has counting rules, average position is the topmost position averaged over impressions, and a canonical URL is something you suggest rather than set. Small differences like these change how you read a report.
Each entry below gives a short definition, why the term matters, where to see it in Search Console or the relevant tool, and a question you can ask your AI assistant once mowteng is connected. Entries link to the analyses and guides that use them, so you can go from a definition to checking your own data.
MCP server
How an AI assistant calls outside tools, and local vs remote servers.
Striking distance
Queries ranking just below page one, usually positions 11 to 20.
Keyword cannibalization
Several of your pages competing for the same query.
Content decay
The slow loss of clicks on pages that used to perform.
Impressions
How Search Console counts a link appearing in results.
Click-through rate (CTR)
Clicks divided by impressions, and what moves it.
Average position
The topmost position your site held, averaged over impressions.
Canonical URL
The main version of a page among duplicates.
Crawl budget
How much a search engine crawls your site, and when it matters.
IndexNow
Telling Bing, Yandex and other engines about changed URLs.
XML sitemap
A file listing the URLs you want search engines to find.
URL Inspection
Google's index status, last crawl and canonical for one URL.
Search Console property
Domain and URL-prefix properties, and how they differ.
Rich results
Search results with extra features drawn from structured data.
noindex
The rule that keeps a page out of search results.
robots.txt
The file that tells crawlers which paths not to crawl.
Site quality index (SQI)
Yandex's measure of how useful a site is to its users.
Search appearance
The result types your pages show up as in Google.
Discovered and crawled, not indexed
Two Search Console statuses for pages Google has not indexed.
OAuth sign-in
Granting an app access to an account without sharing a password or key.